Jonathan Corley is the Director of Experience Strategy on Sitecore’s Customer Transformation team, where he leads a team of innovative value engineers and digital strategists. He advises marketers at some of the world’s largest corporations, specializing in the optimization of digital experiences. Jonathan has a decade of experience as a marketing technology consultant with a sharp focus on strategy and configuration. He draws on his consulting experience at Sitecore, where he works closely with partners and top-tier customers to develop a shared vision for leveraging Sitecore’s digital experience software to create innovative digital experiences that accelerate business success. Jonathan lives with his family in Atlanta, Georgia and he is passionate about music and emerging technologies.
Day 1: Nov 7, 2024
3:45 pm
3:45 pm
TRACK A: MARKETING OPERATIONS & DIGITAL ENABLEMENTINDUSTRY EXPERT PRESENTATION: PERSONALIZATION AT SCALE
Delivering Personalized Experiences to Accelerate Financial Services Customer Engagement
Navigate the dynamic landscape of digital experience and customer expectations to forge innovative and meaningful connections with your customers. This session will guide you on how to:
- Adapt to evolving customer content preferences and leverage composable marketing technology to meet your customers’ needs.
- Streamline content operations by centralizing assets and data, and create, test, and publish personalized content at scale.
- Focus on metrics that matter and scale personalization efforts.
Day 2: Nov 8, 2024