Michael Smith is Senior Vice President of Financial Services at Epsilon. With over two decades of experience consulting with financial institutions, he is well-versed in person-based, data-driven marketing ecosystems. Michael has the good fortune to work alongside the real experts at Epsilon, partnering with TD Bank and enabling TD’s continuing personalization journey. Michael and his wife of 29 years are empty nesters based in Houston, TX.
Day 1: Nov 7, 2024
4:15 pm
4:15 pm
INDUSTRY EXPERT FIRESIDE CHAT: PUTTING THE CUSTOMER AT THE CENTER OF EVERYTHING YOU DO
Executing On Your Vision for Personalization, Overcoming Challenges and Driving Positive Outcomes
In today’s fast-paced digital world, delivering personalized experiences isn’t just a competitive advantage—it’s an expectation. Walk away with practical tips on how to:
- Discover how data, technology, and thoughtful execution come together to create legendary customer experiences at every touchpoint.
- Utilize proven methods to inform and scale your personalization strategy to drive real business impact.
- Optimize your resources and turn insights into action while maintaining agility in a rapidly evolving landscape.
Unlock the tools and strategies to create personalized customer experiences that drive engagement, loyalty, and measurable business growth.
Day 2: Nov 8, 2024
