11th Annual Digital Marketing for Financial Services (DMFS) New York Summit 11th Annual Digital Marketing for Financial Services (DMFS) New York Summit
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Wayne Cichanski

Vice President, Search & Site Experience

Wayne is a digital marketing executive, thought leader & expert in search strategy and site experience as well as an international speaker with over 28 years’ experience in digital marketing, web strategy, and search. He heads the global SEO and site experience practice at iQuanti, an award-winning digital marketing agency. Wayne has worked with leading enterprise clients such as American Express, Chase, Discover, Goldman Sachs, 3M, Honeywell, and Mayo Clinic and his writings and blogs can be found in publications like Search Engine Journal, Search Engine Watch, Inc., CMO.com, and The Wallstreet Journal.

All Sessions by Wayne Cichanski

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Day 1: Nov 7, 2024

2:45 pm

2:45 pm

TRACK B: THE FUTURE OF BRAND, MEDIA & CREATIVE

INDUSTRY EXPERT PRESENTATION: CONTENT STRATEGY 2.0

Unlocking The Full Potential of Your Content Strategy

Elevate your brand’s visibility and effectively engage with your audience in a rapidly evolving digital landscape. This session will share innovative approaches on how to:

  • Uncover hidden opportunities within your existing content strategy.
  • Tap into new channels and techniques to amplify your reach.
  • Adapt to evolving content consumption trends across platforms and devices.

Refine your content strategy to stay ahead of audience expectations and drive meaningful engagement.

 

 

Day 2: Nov 8, 2024